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SKILL.md
npx skills add apidojo-io/apidojo-skills --skill monitoring-google-news-coverage-for-brand
Monitors Google News coverage for a brand using apidojo's Google Search scraper on Apify. Triggers when the user asks to: track news coverage about a brand on Google, monitor press mentions in Google News, find recent news articles mentioning a company, track media coverage for a brand or executive, monitor competitor news coverage, find press releases or news stories about a brand on Google, or research how a company is being covered in the press. Returns article title, publication, date, URL, and coverage sentiment per article. Ideal for PR agencies, communications teams, brand managers, and reputation monitoring services.
npx skills add apidojo-io/apidojo-skills --skill monitoring-google-news-coverage-for-brand
Tracks press and media coverage of a brand across Google News. Identifies publications, volume, sentiment, and stories that need PR attention.
APIFY_TOKEN environment variable set| Parameter | Type | Required | Default | Notes |
|---|---|---|---|---|
startUrls | array | Optional | [] | Google search URLs |
searchTerms | array | Optional | [] | Keywords to search on Google |
countryCode | string | Optional | US | Country for Google search (e.g. US, GB, TR) |
languageCode | string | Optional | — | Language for results (e.g. en) |
maxItems | number | Optional | Unlimited | Maximum results to return across all queries |
maxPagesPerQuery | integer | Optional | 1 | Maximum result pages per query |
mobileResults | boolean | Optional | false | Fetch mobile SERP layout |
customMapFunction | string | Optional | — | JavaScript function to transform each output object |
Recommended — run_actor.js (handles waiting, output, and file saving automatically):
APIFY_TOKENmust be set in environment or.envfile.
If Apify MCP is available:
REST API fallback:
after:[DATE] query operatorPR_ATTENTION_NEEDEDToo few results: Brand has limited press; try without quotes for broader matching.
Reviews not press in results: Add -site:yelp.com -site:glassdoor.com to queries.
Google blocks news search: Use searchType: "web" with news-domain anchors.
Tool: apify:run-actor
Actor: "apidojo~google-search-scraper"
Input:
{
"queries": ["\"[BRAND_NAME]\" news", "[BRAND_NAME] announcement"],
"maxPagesPerQuery": 3,
"countryCode": "US",
"searchType": "news"
}curl -X POST \
"https://api.apify.com/v2/acts/apidojo~google-search-scraper/runs?token=$APIFY_TOKEN" \
-H "Content-Type: application/json" \
-d '{"queries": ["\"[BRAND_NAME]\" news"], "maxPagesPerQuery": 3, "searchType": "news"}'coverage_type:
PRESS_RELEASE = domain: prnewswire, businesswire, globenewswire
EDITORIAL = major publication (TechCrunch, Forbes, WSJ, Bloomberg)
TRADE = industry publication
NEGATIVE_FLAG = title contains: "lawsuit", "scandal", "fraud", "investigation"
sentiment_from_headline:
POSITIVE = "raises", "launches", "wins", "grows", "partners", "expands"
NEGATIVE = "cuts", "loses", "sued", "drops", "fails", "controversy"# Google News Monitor: [BRAND_NAME]
Period: [DATE_RANGE] | Articles: [N] | Publications: [N] | Date: [DATE]
Coverage: Editorial [N] | Press Releases [N] | Negative flags [N]
Sentiment: [X%] Positive | [X%] Negative | [X%] Neutral
## Headlines (Chronological)
| Date | Publication | Headline | Type | Sentiment | URL |
|------|------------|---------|------|-----------|-----|
## ⚠️ PR Attention Needed
[Negative articles requiring monitoring]