npx skills add ...
npx skills add inference-sh/skills --skill competitor-teardown
Structured competitive analysis with feature matrices, SWOT, positioning maps, and UX review. Covers research frameworks, pricing comparison, review mining, and visual deliverables. Use for: market research, competitive intelligence, investor decks, product strategy, sales enablement. Triggers: competitor analysis, competitive analysis, competitor teardown, market research, competitive intelligence, swot analysis, competitor comparison, market landscape, competitor review, competitive landscape, feature comparison, market positioning
npx skills add inference-sh/skills --skill competitor-teardown
Install the belt CLI skill:
npx skills add belt-sh/cli
Structured competitive analysis with research and screenshots via inference.sh CLI.
Requires inference.sh CLI (
belt). Install instructions
| Layer | What to Analyze | Data Source |
|---|---|---|
| 1. Product | Features, UX, quality | Screenshots, free trial |
| 2. Pricing | Plans, pricing model, hidden costs | Pricing page, sales call |
| 3. Positioning | Messaging, tagline, ICP | Website, ads |
| 4. Traction | Users, revenue, growth | Web search, press, funding |
| 5. Reviews | Strengths, weaknesses from users | G2, Capterra, App Store |
| 6. Content | Blog, social, SEO strategy | Website, social profiles |
| 7. Team | Size, key hires, background | LinkedIn, About page |
Create a SWOT for each competitor:
A 2x2 matrix showing where competitors sit on two meaningful dimensions.
| Good Axes | Bad Axes |
|---|---|
| Simple ↔ Complex | Good ↔ Bad |
| SMB ↔ Enterprise | Cheap ↔ Expensive (too obvious) |
| Self-serve ↔ Sales-led | Old ↔ New |
| Specialized ↔ General | Small ↔ Large |
| Opinionated ↔ Flexible | — |
| Platform | Best For | URL Pattern |
|---|---|---|
| G2 | B2B SaaS | g2.com/products/[product]/reviews |
| Capterra | Business software | capterra.com/software/[id]/reviews |
| App Store | iOS apps | apps.apple.com |
| Google Play | Android apps | play.google.com |
| Product Hunt | Launches | producthunt.com/posts/[product] |
| Honest opinions | reddit.com/r/[relevant-sub] |
| Category | Look For |
|---|---|
| Most praised | What features do happy users mention most? |
| Most complained | What do unhappy users say? (= your opportunity) |
| Switching reasons | Why do users leave? What triggers switching? |
| Feature requests | What's missing that users want? |
| Comparison mentions | When users compare, what do they say? |
| Mistake | Problem | Fix |
|---|---|---|
| Only looking at features | Misses positioning, pricing, traction | Use the 7-layer framework |
| Biased analysis | Loses credibility | Be honest about competitor strengths |
| Outdated data | Wrong conclusions | Date all research, refresh quarterly |
| Too many competitors | Analysis paralysis | Focus on top 3-5 direct competitors |
| No "so what" | Data without insight | End each section with implications for you |
| Feature-only comparison | Doesn't show positioning | Include pricing, reviews, positioning map |
Browse all apps: belt app list