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SKILL.md
npx skills add kostja94/marketing-skills --skill footer-generator
When the user wants to design, optimize, or audit website footers. Also use when the user mentions "footer," "page footer," "site footer," "footer links," "footer navigation," "footer SEO," "footer design," "footer CTA," "multi-column footer," or "footer sitemap." For main nav, use navigation-menu-generator.
npx skills add kostja94/marketing-skills --skill footer-generator
Guides footer design for SEO, UX, and conversion. Footers provide secondary navigation, support crawlability, and engage users below the fold (66% of engagement happens there).
When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for key pages and audience.
Identify:
| Practice | Purpose |
|---|---|
| Strategic linking | Link to important pages; avoid link bloat |
| Descriptive anchor text | Target keywords; avoid "Click here" |
| Text links | Prefer text over images for crawlers |
| No dead ends | Ensure pages link to other content |
| Semantic HTML | <footer>, proper landmark roles |
| Requirement | Practice |
|---|---|
| Contrast | 4.5:1 for link text |
| Touch targets | >=44x44px on mobile |
| Keyboard | Full keyboard navigation |
| Screen readers | Proper heading hierarchy, landmark roles |